Posts Tagged ‘politics’

A lot of interesting ideas in this article, and it is hopeful that the federal government’s proposed changes to sports betting advertising will have a positive impact on the next generation of young sports fans so that they aren’t indoctrinated to believe that gambling is intrinsically linked with sporting events in this country.

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Wide-ranging ban on gambling ads during sport broadcasts will help those with problems

The Turnbull Government is reportedly considering banning the advertising of gambling during televised sporting broadcasts.

This is not a new idea: Senator Nick Xenophon has long championed a ban, as have many who work with problem gamblers.

It has been reported that more than one-in-six ads shown during AFL matches are gambling-related.

So, could advertising be linked with rates of problem gambling?

Evidence suggests ads have an impact

Increases in problem gambling linked to sports betting have been reported in recent years, particularly among young men.

The numbers of 18-to-25-year-old men with problems related to sports betting doubled between 2012 and 2015 at the University of Sydney’s Gambling Treatment Clinic (where I work).

At the same time, gambling odds and prices have become a central part of sporting culture.

Campaign to dissuade young gamblers

An awareness campaign that ran during the AFL finals series, aimed to counter a rise in problem teenage gamblers.

The “gamblification” of sport is now seen as both a normal and central component of it.

In pre-game reporting, the prices and odds are seen as being as important as player injuries and weather conditions.

Being able to draw a clear line between increased promotion of gambling and rates of problem gambling is not easy.

Given there are always multiple factors why someone develops a gambling problem, it is never as clear-cut as blaming advertising.

However, some evidence exists to suggest advertising has impacts on problem gamblers.

Interview research and large-scale survey work have both suggested that gambling ads during sport strongly affect many problem gamblers by increasing their desire to gamble when trying to cut down.

Therefore, restrictions on advertising may be effective in helping those with problems to manage their urges to gamble.

Another widespread concern about gambling advertising during sports broadcasts is the impact it might be having on young people.

There is evidence this advertising can have an impact.

A study of Canadian adolescents found the majority had been exposed to gambling advertising.

It also found this advertising was leading to the belief that the chance of winning was high, and that gambling was an easy way to make money.

These findings are particularly concerning. In our work with problem gamblers, we have found these beliefs are crucial to the development of gambling problems.

Typically, when examining a problem gambler’s history, we find they were exposed to gambling at a young age and developed positive attitudes toward gambling at the time.

In particular, a distorted belief in the likelihood of winning appears to be a key driver in many of our patients who developed problems.

Thus, advertising that promotes the idea that gambling is an easy way to make money is likely to prime our kids for developing gambling problems in the future.

What we can learn from tobacco ad bans

Would a ban on the advertising of gambling during sport broadcasts change attitudes toward gambling and gambling behaviour?

Here, evidence on the impacts of tobacco advertising is instructive.

Tobacco advertising has been progressively restricted or banned in many countries. Thus, considerable evidence is available to make conclusions.

There appears to be clear evidence that tobacco advertising does result in increased rates of smoking in adolescents.

It has also been found that bans on tobacco advertising appear to be effective in reducing tobacco use — but only in the case of complete bans.

In contrast, attempts to limit bans on advertising to certain mediums — such as banning ads on TV — appear not to be effective, as this simply results in increases in tobacco advertising in non-banned media (in print or on billboards, for instance).

This suggests that for any restriction of gambling advertising to be effective, it needs to be widespread.

Such displacement has already been seen with gambling. There is evidence of increased social media promotion of gambling, which has resulted in increases in positive attitudes toward gambling in those exposed to these promotions.

There is not yet any demonstrated definitive link between increases in gambling advertising during sports and problem gambling.

However, the research that has been conducted indicates that advertising may result in increased gambling by problem gamblers and increases in distorted beliefs about gambling in young people.

If the Government chooses to go down the path of increasing restrictions on gambling advertising, it is important that any restrictions are wide-ranging enough to have a clear impact on gambling behaviours and attitudes.

Support is available through the Gambler’s Help website gamblershelp.com.au or by calling the free Gambling Help Line on 1800 858 858.

Dr Christopher Hunt is a clinical psychologist working at the University of Sydney’s School of Psychology. He has worked at the University’s Gambling Treatment Clinic since 2007.

Originally published in The Conversation

http://www.abc.net.au/news/2017-03-17/why-all-gambling-ads-should-be-banned-during-sporting-matches/8363232

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In a move that probably doesn’t go far enough, the federal government has instigated a policy so that no gambling ads will be allowed before 8:30pm on Australian TV.  I personally feel gambling advertising is a blight on the enjoyment of sport, especially when commercial TV and radio sell out to the sports betting agencies, as the AFL has done, to line their pockets at the expense of problem gamblers.  Listening to 3MMM makes me feel ill with their sponsors seemingly more important than the games they are supposed to be covering.  Maybe one day our kids will be able to just enjoy being sports fans without constantly being bombarded with odds and deals and specials as well.

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Gambling advertising to be banned during live sporting events

Prime Minister Malcolm Turnbull has confirmed the Government will ban gambling advertising before 8.30pm during live sporting events, and for five minutes before and after the start of play.

ABC News revealed last month that the plan had been taken to Cabinet.

It faced a backlash from the executives of some of the nation’s biggest sporting codes, who argued restricting gambling advertising would slash the value of the television rights their codes attract.

But speaking in the United States before his flight back to Australia on Saturday morning, Mr Turnbull said the plan would go ahead.

“Parents around Australia will be delighted when they know that during football matches, and cricket matches, live sporting events before 8:30pm, there will be no more gambling ads,” he said.

“There are no gambling ads allowed before 8:30pm generally, but there’s been an exception for a long time, of live sporting events.”

Mr Turnbull said the ban would not apply to racing.

Executives from the AFL and NRL had been lobbying Communications Minister Mitch Fifield to scrap the plans.

ABC News had also been told Cricket Australia was pushing against the change.

After 8:30pm, the status quo will remain.

“The gambling companies have actually been at the forefront of calling for just these types of restrictions,” Senator Fifield said.

“The Responsible Wagering Council have been urging the Government to look at this area because they recognise that there’s a need for change.”

Ban a ‘good, big first step’: Xenophon

The gambling policy could help secure Senate crossbench support for other media reforms dealing with ownership and reach restrictions.

Senator Nick Xenophon has long campaigned for restrictions to gambling advertising, and commands three votes in the Upper House.

He described the announcement as a “good, big first step”, but said he wanted further protections put in place to force regional broadcasters to produce local content as part of any broader media shakeup.

The Greens seemed unlikely to support the measures, while Labor maintained it needed to see the detail.

“We do want to see a diversity of voices available in the Australian media environment,” Deputy Opposition Leader Tanya Plibersek said.

“We need to see the details of what the Government is proposing, what we frequently see is that Malcolm Turnbull delivers less than people expect.”

The Coalition has also proposed changes to the “anti-siphoning list” which makes sure certain sports are broadcast on free-to-air networks, giving pay television a better chance of bidding for major events.

Government ‘scraps licence fees’ to fund lost ad revenue

The nation’s free-to-air television networks had also raised concerns it would eat into their advertising revenue, and demanded their Commonwealth licence fees be cut to fund the losses.

Networks pay about $130 million per year for their broadcast licences.

Under the new model, that would be replaced by what is called a “spectrum charge” of about $40 million.

“In the last budget I cut free-to-air licence fees by 25 per cent, my predecessors have also cut licence fees,” Senator Fifield said.

“So it’s been something that both sides of politics have recognised that the licence fees are something that are really from a bygone era.

“What we have done is taken the opportunity to not only provide a shot in the arm for free-to-air broadcasters, but we have taken this opportunity to provide a community dividend in the form of further gambling advertising restrictions.”

Free TV Australia said it was a “tremendous” package that had been agreed to by the industry.

“There’s nowhere else in the world that licence fees are charged like this, it was a complete anomaly,” chairman Harold Mitchell said.

Australia’s third largest network, Network Ten, had been hoping for a cut in its licence fees as it battles to survive in the tough television advertising market.

“The Government’s package provides very welcome, immediate financial relief for all commercial free-to-air television broadcasters,” Network Ten chief executive Paul Anderson said.

“It provides a boost for local content and the local production sector.

“Recent financial results and announcements from across the Australian media industry clearly demonstrate that this is a sector under extreme competitive pressure from the foreign-owned tech media giants.

“This package is not just about Ten or free-to-air television. It is about ensuring that there is a future for Australian media companies.”

By political reporter Matthew Doran, Updated 6 May 2017

 

http://www.abc.net.au/news/2017-03-17/why-all-gambling-ads-should-be-banned-during-sporting-matches/8363232

From the Age, July 15 2016

by Greg Baum

When Nick Xenophon and Andrew Wilkie announced their mission to loosen the nexus between gambling and sport in Australia on Thursday, it was not hard to imagine that in the offices of some corporate bookies, the first thing they did was to frame a market on the likelihood of the politicians’ success, complete with cash-back options and bonus bets.

The next thing would have been to commission an advertising campaign featuring a bar and a couple of dorky young men frothing at their mouths while stroking their unshaven chins – quite dextrous, really – and two young women in the background, bestowing on them a patronising roll of their eyes.

“This is the gift horse everyone makes sure keeps its mouth shut.” Illustration: Jim Pavlidis.

It used to be said that Australians would bet on two flies crawling up a wall. It was an innocent enough image, implying friendly competition between mates at the manageable level of whatever they had in their pockets at the time, even if it did gloss over the certainty that one of them would always pick the wrong fly, yet refuse to give up, convince himself that the next fly on the other wall was a dead-set cert and be wrong again, with consequences no one much talked about then.

Now the cliche would be that Australians would bet on any two of thousands of contingencies arising out of happenings – not always sport – anywhere in the world, offered to them by a corporate bookie and outlaid and – sometimes – redeemed at the push of a smartphone button, no longer limited to loose change and ready cash, nor even by state or international borders, not restricted at all. Merry-making mates and the girls who so generously indulge them don’t come into it, no matter what the ads say.

The punt has become institutionalised, a miserable process. Australians used to be sceptical about institutions. Now we wear their T-shirts.

I can’t remember an election campaign like the most recent in the way the bookies’ markets were reported and dwelled upon about as prominently as the polls. The usual justification was that polls were not reliable, but the bookies rarely got it wrong. But they did this time.

Where does that leave us? Here, that the gambling industry has infiltrated every part of Australian life and become a massive force in it. Expect at the next election to hear Prime Minister Malcolm Turnbull – if it is still him – declare not that he is confident of victory, but that he sees himself as a $1.05 chance.

We’ll confine ourselves here to sport. There, it is a matter of following the money. If you bet on sport, some part of your wager goes to a television network in the form of advertising revenue, then on to a sporting body as vast rights fees. If you play the pokies at a club venue, the profits go directly to the club and form a major and growing part of their incomes (but not at North Melbourne). Downstream, this leads to social dysfunction estimated by some to be as endemic as the legacy of alcohol abuse.

But this is the gift horse everyone makes sure keeps its mouth shut.

Sports bodies make vague noises about social commitment and their dedication to developing other forms of income, all the while collecting more and more of this guaranteed jackpot. Just this week, it emerged that Collingwood had promised renovations to a pokies pub it owns in Ringwood, but only if it was allowed to install 10 more machines. Bookies are no better: they preach responsible gambling, but pay fast-moving lip service to it in almost comical disclaimers at the end of ads, small print in smaller voices.

The least but most obvious effect of all this calculated conditioning is to the amenity of the sports fan. Whether on television or at the ground, the bookies and their spiel are in your face: in ads, on an expert panel, on the scoreboard, in the call. Briefly, even the industry realised that they were giving people the irrits, and pulled their heads in, but only a little. This is where Xenophon and Wilkie would like to start, by reducing or even banning gambling advertising during sports broadcasts and at venues.

They know the power of the medium, for good and evil. That power was central to successful crusades on smoking and the road toll.

Just this week, it was announced that the AIDS epidemic in Australia was over. That fight began with a spectacularly memorable public education campaign more than 20 years ago. If messaging makes this sort of impact, then so must its absence. The Australian Wagering Council knows this. Its defence of the status quo is that betting advertising can be a force for good, directing punters to Australian providers rather than those nasty off-shore outfits.

Political will is negligible. In the election campaign, gambling reform was a non-issue, not mentioned by Labor or the Coalition and rarely even by the Greens, who have the most stringent policy.

The many schisms in the new Parliament offer hope for Xenophon and Wilkie, but only if one of the major parties warms to their objective, which seems unlikely. Otherwise, they might as well try fence in the industry with fly swats. They won’t surrender, but the bookies would say that you can have $10 the pollies, with the margin set at 80 points of order.

http://www.theage.com.au/sport/gambling-reform-dont-bet-on-it-20160715-gq6rxh.html